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Waterfront Toronto encourages Luminato guests to ride in style

Luminato Link offers free boat shuttle to waterside Festival attractions


June 12, 2008 - Luminato guests can cruise in style to major Festival attractions on the waterfront on the Luminato Link boat shuttle, presented by Waterfront Toronto, June 13-15. The Luminato Link is a free waterside boat shuttle where passengers can view diverse artwork by visual artists and also get a glimpse of a future revitalized waterfront.


While waiting for the Luminato Link boat shuttle at the Parliament Street slip (near the Distillery District attractions), festival-goers can enjoy the sand and sun at Waterfront Toronto’s temporary urban beach. This vibrant public space features beach chairs and cabana-style umbrellas and a full television display of Waterfront Toronto’s revitalization plans for the future East Bayfront.


Luminato, Toronto’s Festival of Arts and Creativity (June 6-15) is Toronto’s premier multidisciplinary celebration of theatre, dance, classical and contemporary music, film, literature, visual arts, design and more.


“Luminato is even bigger and better for 2008. We are thrilled to participate again this year and to partner with Luminato in animating our waterfront,” said John Campbell, CEO & President, Waterfront Toronto. “The Luminato Link boat shuttle is the best way for Festival goers to experience firsthand the exciting progress on Toronto’s revitalized waterfront.”


“We invite all Festival participants to hop aboard the Luminato Link boat shuttle to enjoy the visual, musical, theatrical and culinary treats offered at Harbourfront Centre and the Distillery District this weekend,” said Janice Price, CEO of Luminato. “Our fantastic arts partners at the Distillery District and Harbourfront Centre have created a spectacular closing weekend line-up, and we are thrilled that Waterfront Toronto is presenting, for our second season, a care-free travel alternative between the two sites.”


Departing every hour from Harbourfront Centre and the Distillery District during the Festival’s closing weekend beginning Friday, June 13 at 4:00 p.m., the official three-day Luminato Link boat shuttle will provide exclusive views of Festival art installations visible only from the water.


As part of this year’s Festival, Waterfront Toronto is also sponsoring “Housepaint” at Parliament Street Slip, part of Luminato’s StreetScape program, where some of the best street artists and multimedia creators will re-imagine the city?s post-industrial waterfront, housing communities, and urban spaces in the midst of revitalization.



The Government of Canada, the Province of Ontario and the City of Toronto created Waterfront Toronto to oversee and lead the renewal of Toronto’s waterfront. Public accessibility, design excellence, sustainable development, economic development and fiscal sustainability are the key drivers of waterfront revitalization.



For 10 extraordinary days in June, the vibrant city of Toronto’s stages, streets and public spaces are illuminated with arts and creativity. Luminato is an annual multidisciplinary celebration of theatre, dance, classical and contemporary music, film, literature, visual arts, design and more. Luminato 2008 is June 6-15.


For more information on both free and ticketed Luminato events, including dates, locations and schedules, visit www.luminato.com. Tickets are available through all Ticketmaster outlets (call 416-872-1111 or visit www.ticketmaster.ca).


Media Contact:
Marisa Piattelli, Waterfront Toronto


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Waterfront Toronto encourages Luminato guests to ride in sty
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